ENHANCE YOUR MARKETING WITH CULTURAL FIT?

What is your business school culture?

This white paper will help you build on your programs’ strengths using organizational psychology and AI. It will introduce you to the six dimensions of business school culture – inspired by extensive research and over 17 years of experience in the higher education industry.

• Obtain objective data to understand how your culture compares to others
• Predict student engagement and success on campus
• Catch high-potential leads and opportunities to differentiate from competitors.

How does cultural fit work?

• Organizational psychology provides an objective picture of campus culture
• Big data shows a school’s compatibility with a particular candidate
• AI algorithms scout candidates who see you as their dream school.